So, in the end, they each ended up adding their own infrastructure, each one of which is expensive to maintain. As a result, America has five times as many cell phone towers as they need and the consumer is paying for it. As a result, cell phone service costs five times what it should. In Europe and every other industrialized nation but America, there does exist a shared infrastructure, and as a result, service is very cheap.
Guess what, Chad? In this commercial I am going to try to make it look like my service is good, however, you are much much smarter than me and will end up making your service look better; even when all five cell phone service providers completely suck. This stems from back when the technology was first introduced and the existing phone companies could not come to an agreement for building and using a shared infrastructure since each company wanted the line share of the profits.